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8 Sleepwear Brands To Keep You Feeling Chic While You Sleep

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Best Sleepwear Brands Marie Claire

As our time spent at home increases, our outfit choices can easily affect our mental wellbeing.

Understandably, many of us have begun dressing up in isolation, in the hope that it will increase our productivity and lift our mood. Yet, this doesn’t mean that we need to say goodbye to feeling comfortable.

Facing a future of seemingly infinite time at home, it is important that we can differentiate our ‘work’ attire from what we wear in our down-time.

As these lines blur, looking forward to changing from your daytime outfit to a comfortable pair of pyjamas can easily become a foreign concept.

For those who have already accumulated a wardrobe of luxurious loungewear, perhaps it’s time to focus on what to wear when you truly unwind.

Whether you’re looking to rediscover the excitement of a chic pyjama moment, or redefine your work-from-home wardrobe, now is the perfect time to cultivate your bedroom style without compromising comfort.

From silky pyjamas to cosy matching sets, keep scrolling for the best sleepwear brands that you can buy in Australia.

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The Best Sleepwear Brands To Shop In 2025

Best Sleepwear Brands Olivia Von Hale

Best for: Investment sleepwear

With a strong focus on cocktail-ready sleepwear, Olivia von Halle creates an equilibrium between both style and comfort. Establishing a repertoire of ‘hero’ styles, their renowned ‘Lila’ pyjama fuses the comfort of loungewear and the style of their eccentric prints with a resolute attention to detail. Worn by the likes of Selena Gomez, Sophie Turner and Gigi Hadid, it’s easy to understand why the world can’t stop wearing this brand.

Sizes: XS through to XL. | Colours: Various colourways and prints. | Materials: Silk satin, silk twill, silk velvet, silk crêpe de chine, sandwashed silk, cotton-silk, cashmere, silk-cashmere,

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Best Sleepwear Brands Deji Studios

Best for: Cool-girl linen

For the linen devotee, Australian brand Deiji Studios delivers high comfort and high quality apparel to blur the lines between sleepwear and ready-to-wear. A favourite among Instagram influencers alike, the Bryon Bay brand pursues the innate sense of style that defies both age and time. Meaning that you’ll get to love their pieces for years to come.

Sizes: XXS through to XL. Don’t worry about current stock/availability. | Colours: Various colourways and prints. | Materials: GOTS certified organic, OEKO-TEX 100 certified and EU certified stone washed french linen, GOTS certified organic cotton poplin, linen jersey, ecovero viscose and OEKO-TEX 100 certified recycled polyester

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Best Sleepwear Brands Lilysilk

Best for: Affordable silk sets

For luxurious sleepwear you can’t surpass silk, which means you can’t do better than Lilysilk. With a focus on sustainability and zero waste, the brand sources it’s silk from Mulberry trees which require less water than cotton to grow and decomposes faster than synthetic materials. Outside of the environmental benefits, these PJs will prove your softest, silkiest sleep yet. Use code MARIECLAIRE20 to get 20% off your order.

Sizes: XS through to XL. | Colours: Various colourways and prints. | Materials: Silk charmeuse, silk suede, LILYÁUREA®,

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Best Sleepwear Brands skin

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Best for: Elevated basics

Given its name, Skin is renowned for their impressive use of delicate fabrics and relaxed silhouettes that offer freedom of movement and a sense of ‘relaxed sophistication’. Founded in 2003, the brand holds true to its philosophy to ‘elevate the every day’ and we couldn’t agree more. Modern and minimal, Skin’s longevity is high in both quality and style.

Sizes: XXS through to XXL. | Colours: Various colourways and prints. | Materials: Organic pima cotton, sandwashed silk, micro modal, organic cotton French terry,

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Best Sleepwear Brands Desmond And Dempsey

Best for: Chic co-ords

Coining itself as ‘the guy and the girl making pyjamas’, the London-based brand is exactly that. Founded by couple Joel and Molly, the pair struggled on sharing Joel’s favourite pyjama shirt, and thus their niché was born. Elevating a masculine shirt with feminine touches, Desmond & Dempsey really is the best of both worlds.

Sizes: XS through to XXL.| Colours: Various colourways and prints. | Materials: Modal lyocell jersey, cotton voile, organic cotton towelling, organic cotton poplin, linen, washable silk, cotton stretch, cotton pointelle

Best Sleepwear Brands Asceno

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Best for: Effortless essentials

With a history in sleepwear, Asceno’s clearly nailed its ethos of comfort, ease, versatility and responsibility. Founded in 2014, the brand focuses on emulating the effortless energy of being relaxed, carefree and confident. With an emphasis in timeless, versatile design created in sustainable practice, their pieces are made to last the test of time.

Sizes: XS through to XL. | Colours: Various colourways and prints. | Materials: Silk, cotton, linen, viscose, wool cashmere and velvet.

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Best Sleepwear Brands Necesse The Label

Best for: Reversible luxury

Necesse The Label’s loungewear collection offers a luxurious take on everyday essentials, with each item thoughtfully designed for versatility and longevity. Inspired by literary romance—namely Shakespeare’s Romeo and Juliet—each piece in the collection is reversible, featuring black silk on one side and a bespoke print inspired by Shakespeare’s iconic play on the other.

Sizes: XS through to L. | Colours: Various reversible colourways and prints. | Materials: Sustainably cultivated silk

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Looking to save money on sleepwear? Check out our coupon codes for ASOS, The Iconic and more.


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