A UK mother has expressed her frustration over her daughterโs school banning children from wearing designer shoes. The mother, who goes by Kelly, told HullLive that her daughter and stepdaughter, who are in year seven and year eleven, got in trouble for wearing Vivienne Westwood ballet flats to school.
โIt is just ridiculous โ the Vivienne Westwood shoes are just plain black shoes, theyโre comfortable and theyโre good quality so they last a long time,โ Kelly told the publication.
โIโm not sure how which brand of shoes you wear affects your ability to learn.โ
According to Kelly, itโs only branded shoes that are banned, which means that children are still allowed to wear branded bags and coats. The story, which has made headlines around the world, also started a marie claire office debate over whether schools should ban designer items.
Below, we hash it out.

Should Children Be Allowed To Wear Designer Items To School?
Yes โ Sarah Walker*
The debate sparked by a single pair of Vivienne Westwood ballet flats is extremely interesting in what it says about wealth signalling.
While these flats meet the dress code, theyโre being banned because theyโre a โname brandโ shoe. But what if the shoes had been โNikeโ branded or even โClarksโ branded โ shoes that are also expensive but are well loved in the playground?
Potentially itโs because Vivienne Westwood is seen as a designer brand set at a higher price point that the child was targeted? We canโt help but ask: what if a child were to wear a non-descript but equally expensive pair of shoes? Would they too be sent to detention for the mere price of their accessory?
What is implied in the uniform ruling is that a โname brandโ, โdesignerโ or โhigh endโ shoe signals that someone has money, that it puts them โaboveโ other school students. Obviously, itโs extremely problematic to equate โexpensiveโ with โbetterโ in itself.
The ruling was likely made in solidarity with those who canโt afford to purchase Vivienne Westwood shoes, and I see why these โequalisingโ measures were sought out. Kids can be cruel and no one should be made to feel less than based on what they can afford.
Potentially itโs in the grey area that this rule is so bizarre. The mother says that โname brandโ coats and bags are allowed, but not shoes. There is also a lot of interpretation that goes into what constitutes a prohibited โname brandโ.
Instead, maybe the school wants to enforce price limits on school items? Or, perhaps itโs about time that they instead focus on teaching children that their value isnโt bought by what they can afford to put on their feet, but instead the output from their brains, the generosity in their hearts and their kindness of spirit.
Itโs when children fully understand that value doesnโt come from the label on your clothing but how you feel and how you make others feel, that this whole discussion becomes less meaningful.
No โ Teneal Zuvela
When I was in high school, the coolest shoes to wear were a $20 pair of Volleys from Big W. While you might presume that most parents would be thrilled with such an affordable pair of shoes to be the it-item, my best friendโs dad, Graeme, wasnโt so keen on her wearing the shoes.
You see, Graeme wore Volleys at school as wellโnot because they were cool but because they were all his family could afford. Years later, those shoes still brought back the feeling of not being able to afford things that everyone else could.
When the mother of the designer shoe wearer claims that the brand of shoe doesnโt affect a childโs ability to learn, she forgets that academics arenโt the only thing children are learning at school. Theyโre also learning about their place in the world, and how to view themselves in comparison to other people.
Clothing, whether we like it or not, is attached to status. If they are the one child with Kmart ballet flats among a group of children with Vivienne Westwood flats, the chances are, they arenโt going to feel that good about itโand if theyโre the child with the designer ballet flats, what are they learning about themselves? That theyโre above someone without designer shoes?
Even if you donโt teach your child to see themselves that way, the social politics of the playground might.
As much as they might try, schools donโt have a lot of control over what happens between children. A lot of their interactionsโthe good and the badโtake place in private.
Banning kids from wearing designer items to school is one tiny thing that they can doโand Iโd argue that the parents who complain about their children not being able to wear their designer shoes to school probably donโt understand the impact on children who donโt have those things to wear in the first place.