While fashion and beauty influencers have been a permanent fixture in the social media sphere for some time now, the newly-minted fitness influencer is making some serious strides.
Their super toned bodies, interactive workouts and diet plans are dominating our feeds, imparting some serious inspiration and encouragement to get up and get fit. Plus, they never fail to provide some serious athleisure inspiration.
And while taking stunning photos complete with a picturesque background and a strong pose, is the fitness โgrammerโs bread and butter, we should not underestimate their hustle and business savvy.
Youโd be hard-pressed to find an influential Instagram fitness personality who hasnโt released a fitness guide or diet program. They have made real careers out of sharing their go-to tips with their followers and birthing a very strong at-home fitness movementโand this trend is only growing in strength.
Here, we round up the best fitness influencers you need to be following on Instagram.

Followers: 12.6m
Steph Claire Smith (@stephclairesmith)

Followers: 1.5m
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Sjana Elise Earp (@sjanaelise)

Followers: 1.6m
Laura Henshaw (@laura.henshaw)

Followers: 287k
Bec Donlan (@sweatwithbec)

Followers: 58.9k
Tash Oakley (@tashoakley)

Followers: 2.2m
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Rachael Finch (@rachael_finch)

Followers: 294k
Emily Skye (@emilyskyefit)

Followers: 2.5m
Hannah Fallis Bronfman (@hannahbronfman)

Followers: 683k
Jen Selter (@jenselter)

Followers: 12.6m
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Amanda Bisk (@amandabisk)

Followers: 706k
Anna Victoria (@annavictoria)

Followers: 1.2m
Base Body Babes (@basebodybabes)

Followers: 577k
Melissa Alcantara (@fitgurlmel)

Followers: 1m
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Jeanette Jenkins (@msjeanettejenkins)

Followers: 815k
Tracy Anderson (@tracyandersonmethod)

Followers: 613k
Faya Nilsson (@fitnessontoast)

Followers: 130k
Alice Liveing (@aliceliveing)

Followers: 683k
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