Just five years ago, you probably hadn’t even heard of the term ‘influencer’. Fast forward to 2018 and our Instagram feeds are constantly infiltrated with photos of this new breed posing in exotic locations alongside captions about how #blessed they are. In fact, it’s now so common to aspire to become an influencer that there’s even a degree to help you get there (yes, you read that right). From prestige parties to luxury getaways, the high-profitable lives of social media influencers look enviable to say the very least and these Aussies are capitalising on their efforts in more ways than one. Just scroll through their feeds and you’ll get what we mean.
So, without further ado, we’ve rounded up the 20 most-followed Australian Instagram influencers you need to be following, pronto.
20. Helen Janneson Bense
Category: Lifestyle and travel blogger
Follower Count: 821K
19. Micah Gianneli
Category: Fashion and lifestyle blogger
Follower Count: 933K
18. Mimi Elashiry
Category: Fashion and lifestyle influencer.
Follower Count: 930K
17. Margaret Zhang
Category: Fashion and travel blogger.
Follower Count: 988K
16. Elisha Herbert
Category: Lifestyle and travel blogger.
Follower Count: one million
15. Chloe Morello
Category: Beauty YouTuber.
Follower Count: 1.1 million
14. Tara Whiteman
Category: Lifestyle, travel and food blogger.
Follower Count: 1.1 million
13. Dilya Diaz
Category: Lifestyle and travel blogger
Follower Count: 1.1 million
12. Antoinette Marie
Category: Fashion and lifestyle blogger.
Follower Count: 1.1 million
11. Steph Claire Smith
Category: Fashion and lifestyle blogger.
Follower Count: 1.3 million
10. Shani Grimmond
Category: Beauty YouTuber.
Follower Count: 1.4 million
9. Lauren Curtis
Category: Beauty YouTuber.
Follower Count: 1.4 million
8. Gabrielle Grace Epstein
Category: Fashion, lifestyle and travel blogger.
Follower Count: 1.7 million
7. Nicole Warne
Category: Fashion, lifestyle and travel blogger.
Follower Count: 1.8 million
6. Natasha Oakley
Category: Lifestyle, travel and fitness blogger.
Follower Count: 2 million
5. Lauren Bullen
Category: Fashion, lifestyle and fitness blogger.
Follower Count: 2.1 million
4. Pia Muehlenbeck
Category: Fashion, lifestyle and fitness blogger.
Follower Count: 2 million
3. Jessica Stein
Category: Fashion, lifestyle and travel blogger.
Follower Count: 2.6 million
2. Tammy Hembrow
Category: Fitness blogger.
Follower Count: 8.7 million
1. Kayla Itsines
Category: Fitness blogger.
Followers: 10.2 million
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