If you’ve been on social media at all in the last 24 hours you’ve probably noticed your feed is suddenly overrun with images of friends, family, businesses and even Pam from accounts in AI Barbie doll form.
It’s just the latest in the weird and wonderful trends the internet throws at us in this digital age. In the new era of AI content, it’s becoming increasingly difficult to decipher the difference between what’s real and what isn’t.
We have marketing campaigns like Jacquemus viral “jacquebus”, a terrifying number of deep fakes and even dancing pandas so realistic it’s only the precise on-beat moves that give it away.
Now, we can add AI Barbie Dolls to the list. And while they’re far easier to spot in terms of reality v AI-generation, the question remains: where did this trend come from?
What Is The AI Barbie Doll Trend?
Seemingly overnight AI Barbie dolls swiftly took over our feeds. While the exact source is difficult to pinpoint, the trend seemingly began as a bit of fun between a group of influencers.
The trend involves using AI like ChatGPT to create an image of a person in doll or figurine form accompanied by a few of their favourite things. These objects are a show of personality or profession and typically include items like a laptop, a beloved pet or a favourite drink (dirty martinis, anyone?).
It’s a bit of fun that brands are using to show off new collections, businesses show off their teams behind-the-scenes and friends even announcing news like new promotions.
Like any internet trends it’s likely to reach its peak very quickly, so if you want to join in, see how below.

How To Create The AI Figurine Trend?
Creating an AI Barbie Doll of yourself is relatively simple, you simply need an account with ChatGPT Plus and a photo of yourself you want recreated in figurine form.
You can create an AI Barbie Doll in these three steps:
- Login or create a ChatGPT Plus account. It’s fast and easy to create an account, you simply use an email address or phone number, craft a password and away you go.
- Upload the photo of yourself you want turned into an AI figurine. This can be a full body shot or close up, it’s personal preference. If you’re not opting for a full body image you can give AI prompts for outfit inspiration.
- Next, you need to ask the AI tool to create your Barbie doll. Choose a prompt like: “Use my photo to draw an action figure/barbie doll. The doll should be curvy, wearing a red dress and displayed in its original blister pack. It always has (insert your personality objects: martini, laptop, poodle etc.). Don’t forget to also ask it to add your name and any text to the box, too. Upon receiving these instructions, the tool will take a few minutes to generate you an image. If you don’t love what you see you can ask it to make minor (or major) changes.
And that’s it!