He’s popped the question, you’ve said yes and suddenly, you’re faced with 1,749,0625 decisions about what kind of wedding you’ll have. Enter: Pinterest’s 2018 Wedding Report, a compilation of insights into what brides are searching for and saving this year.
Published this morning, the report indicates that brides “are going back to basics with natural make-up and venues, and focusing on making meaningful memories with loved ones.” Also, they’re getting pretzel bars. And hot air balloons. Which goes some way to explain the average cost of a wedding in Australia right now…
Scroll for the biggest bridal trends you’ll start to see in the months ahead.
1/ Wedding cakes
From three-tier creations adorned with fresh figs to rustic white buttercream frosting and lashings of gold leaf, cakes are falling into three categories: figs (up 575%); metallic decorations (up 476%) and minimal white (up 235%).
2/ Food
Today’s brides are all about extremes, with vegan wedding food up 186% in searches, topped only by… pretzel bars (up 343%). Carb-obsessed brides are also looking to serve pizza on their big days (up 120%) and midnight snacks – think mini ice-cream cones and sliders.
3/ Flowers
Struggling to think of a bonbonniere guests will actually want to take home? Potted plants are up 782% in wedding searches. Suspended flowers have also risen by 346%, but on the minimalist end of the scale, single stem proteas are proving popular (up 121%) as are low-key, simple arrangements.
4/ Styling
DIY confetti is trending, with searches up 432%, as is getting married outdoors, with Pinterest searches for ‘natural altars’ up 259%.
5/ One-of-a-kind arrivals
If Pinterest is anything to go by, in 2018, it’s all about getting to your wedding in a hot air balloon. Searches are up 356% for ‘one of a kind arrivals’, most of which seem to involve ballooning, followed by boats, scooters and choppers. Suddenly, that vintage Rolls Royce is so 2013.
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