Twenty-five years ago, Princess Diana was presented with Christian Dior’s “chouchou” (French for “favourite”) bag by Bernadette Chirac, then the First Lady of France. Having debuted the year before under the creative direction of Gianfranco Ferré, the bag was an ode to the heritage of Dior: the metallic letters were a nod to the lucky charms beloved by Christian himself, and the cannage quilting reminiscent of the Napoleon III chairs guests would sit on for his shows. After Diana frequently appeared in public with versions of the bag, it was named the Lady Dior in her honour.
In the quarter century since, it has proven the most chic of chameleons, transforming each season as it is reimagined in new colours, with innovative materials and inspired designs. The latest iteration is the Lady D-Lite, an entirely embroidered model designed by creative director Maria Grazia Chiuri for Dior’s spring-summer 2020 collection.
It is the bag for the every woman, and one that every woman should have. With a plethora of options to choose from, the only question is: which Lady are you?
“I love a good twist on a classic. It makes it unique, which is similar to my personal style: classic, with a little something extra!” – Tara Whiteman (@taramilktea)
“This gradient pink Lady Dior is the perfect example of bringing self-expression and joy to my wardrobe”– Victoria Lee (@victorialee)
“It’s no secret I love a pop of colour. I like to stay pretty low-key but not when it comes to my bag” – Sarah Ellen (@sarahellen)
“I chose the Toile de Jouy navy because it is a work of art. The intricate embroidery is so stunning and a beautiful homage to French art history” – Lily Macapinlac (@lilymaymac)
“Red is my lucky colour, the great energiser. Mini in size because the less you bring, the more room for spontaneity” – Yan Yan Chan (@_yanyanchan)
“Every outfit deserves a pop! And for me, that is my Lady Dior. As my style can be a little laid back, an outfit doesn’t feel complete without a chic, fun, stand out bag” – Charlee Fraser (@charleefraser)
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