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Ariana Grande Announced As Swarovski Ambassador

7 Rings, indeed.
ariana grande for swarovski

Ariana Grande has added new luxury style credentials to her portfolio, becoming the latest brand ambassador for Swarovski

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The โ€˜7 Ringsโ€™ singer will debut as the face of the jewellerโ€™s 2024 holiday campaign. 

Grande said she was honoured by the partnership.  โ€œI am thrilled to be Swarovskiโ€™s brand ambassador. Itโ€™s an honour to represent a house that shares my passion for creativity, pushes the boundaries beyond the world of jewellery and promotes values of unapologetic self-expression,โ€ she said in a statement. โ€œI cannot wait to embark on this journey and to inspire others to embrace their own unique sparkle.โ€

Ariana Grande will front Swarovskiโ€™s holiday campaign, 2024. Image: Swarovski

Meanwhile, Swarovskiโ€™s global creative director, Giovanna Engelbert, cited Grandeโ€™s โ€œpositive energyโ€ as the reason she was chosen as the face of the campaign.

โ€œArianaโ€™s charisma and positive energy resonate with Swarovskiโ€™s essence of bringing joy to the world, and I am thrilled that she is joining us as brand ambassador,โ€ Engelbert said. โ€œAriana is a brilliant artist whose creativity shines through her song writing and vocal performances as well as her personal style. I look forward to engaging in inspiring creative dialogues together.โ€

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Grande and Swarovski shared a glimpse at the collaboration, with an elegant black and white photograph of Ariana wearing a trio of Swarovski necklaces. 
While Ariana is best known for her musical talents, the 31-year-old star is about to embark on thrilling promotions for the Wicked press tour. 

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