Victoria Beckham just announced that she’s expanding her empire to include a line of skincare, make-up, fragrance and wellness products.
Of course, this isn’t the first time the multi-hyphenate has dabbled in the world of beauty. Back in 2016, she launched a collection with powerhouse Estee Lauder, comprising of 14 limited-edition products infused with a dose of VB’s signature style. The creamy kohl eyeliner and matte warm-toned bronzer sold out immediately, cementing the former Spice Girl as a power player in the industry and prompting Estee to begin working with Beckham on a second offering.
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Since then, save for a few glimpses into her daily anti-ageing regimen, we haven’t heard much from Victoria in the way of beauty. Earlier this year, she unveiled her own Youtube channel primed for tutorials: “I’m going to be asking women to tell me which products they want me to develop for them in the beauty and wellness arenas. It’s important for me to know what they want,” she told WWD.
The mother-of-four revealed more of her plans via her Youtube channel, telling fans: “It’s going to be everything from fashion to beauty. I am going to have cameras following me around whilst I am on the road, there will be styling, but also some humor, as it’s important to also have some fun with it.”
Victoria Beckham Beauty will launch exclusively via victoriabeckham.com in 2019.
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