Priceline has just released their sale data from the last twelve months, detailing exactly which beauty products Australian women are purchasing. From the thousands of cosmetics stocked at Priceline, we now have a definitive list of most popular makeup products and beauty accessories from the last year.
It helps to know that best-selling products are always the most effective and usually work on all skin types, making all these products a safe bet next time you go shopping. Rather than flying in blind, you can now head to Priceline with a list of their most loved and trusted products.
Australia’s favourite natural makeup brand, Nude by Nature, has claimed the top spot on Priceline’s best-selling cosmetics list. No surprise, the pharmacy sells a Nude by Nature Mineral Cover foundation powder every 4 minutes.
Try: Nude by Nature Mineral Cover Powder Foundation, $39.95
Plus, the natural beauty trend is set to continue. “In the next six months will see the natural makeup look continue to be a favourite, with customers wanting products that highlight their individuality and enhance their natural features,” says Emma Hogan, a senior cosmetics buyer at Priceline.
Maybelline proved to be another well-loved brand, with Maybelline makeup products taking out five spots in the top 10 cosmentic best sellers. Shoppers reached for eyeliners, concealers and mascara.
Try: Maybelline Master Precise Liner, $16.95
Try: Maybelline Instant Age Rewind Eraser, $19.95
Try: Maybelline Lash Sensational Luscious Mascara, $21.95
Fake eyelashes were some of the best-selling beauty accessories at Priceline in 2018. Incredibly, Priceline sells one pair of eyelashes every 21 seconds, adding up to 1.5 million pairs a year. Ardell and Eylure are the most popular brands for those looking to join one of the biggest beauty trends right now.
Try: Ardell Glamour Wispies Lashes, $10.99
Try: Eylure Ready to Wear Pre Glued Volume Lashes, $10.99
See below for the full list of best-selling products:
Top 10 Cosmetics:
1. Nude By Nature Mineral Cover Powder Foundation, $39.95
2. Maybelline Master Precise Liner, $16.95
3. Maybelline Instant Age Rewind Eraser, $19.95
4. Nyx Professional Make Up Matte Setting Spray, $14.95
5. L’Oreal Paris Paradise Mascara, $24.95
6. Rimmel Transparent Loose Powder, $15.95
7. Maybelline Fit Me! Concealer, $15.95
8. Maybelline Eye Studio Master Liner 24HR, $12.50
9. Maybelline Lash Sensation Luscious Mascara, $21.95
10. Australis Fresh & Flawless Pressed Powder, $13.95
Top 10 Beauty Accessories:
1. Real Techniques Miracle Complexion Sponge, $16.99
2. Ardell Glamour Wispies Lashes, $10.99
3. Ardell Fashion Lashes, $10.99
4. Eylure Ready to Wear Pre Glued Texture Lashes, $10.99
5. 1000 Hour Eyelash & Brow Dye Kit, $18.99
6. Face Halo Makeup Removing Pads, $30
7. Real Techniques Expert Face Brush, $22.99
8. Glam by Manicure Adriana Lashes, $12.99
9. Eylure Ready to Wear Pre Glued Volume Lashes, $10.99
10. Eylure Exaggerate Lashes, $13.99